Movement is storytelling

A Manifesto for Choreographers and Movement Directors

Movement is storytelling. 

Movement communicates what words cannot. It shapes character, reveals relationships, builds worlds, and gives audiences a visceral connection to performance. 

Choreographers and Movement Directors are creative leaders. We develop physical language, guide performers, collaborate across departments, and help realise a production's artistic vision. 

As our profession continues to evolve across theatre, film, television, motion capture, animation, immersive experiences and live performance, our working practices, recognition and protections must evolve with it. 

We believe that Choreographers and Movement Directors deserve:

Creative Recognition

Recognition as core creative collaborators whose contribution is integral to the artistic vision of every production. 

Creative Leadership

The authority, resources and support appropriate to the scale and responsibility of our role. 

Early Collaboration

Meaningful involvement from the earliest stages of development, including pre-production, planning, casting and rehearsal processes.

Fair Contracts

Contracts that properly reflect our creative responsibilities, preparation time, intellectual contribution and working conditions. 

Professional Credit

Consistent and visible credit across publicity, marketing, programmes, awards and screen credits. 

Dignity at Work

Equal respect, opportunity and representation of Choreographers and Movement Directors within creative teams, regardless of discipline or sector.

Safe and Sustainable Practice

Working environments that enable creative excellence through realistic schedules, appropriate staffing and healthy working practices. 

A Strong Collective Voice

Representation in industry negotiations and decision-making that affect our profession and the future of movement-based practice.

Together we champion the value of movement and dance as an essential creative discipline. We believe the strongest productions are built through collaboration, mutual respect and equitable creative partnerships.